Please Recycle The Best Ways to Reuse OldbutUseful Content

first_imgThink of your old content as leftovers from a meal. Would you throw away perfectly good leftovers? If you have old content that’s still fresh and relevant, by all means, reuse it in your blog, writes Chris Brogan in a recent post. (Warning: Google may penalize websites for copying and reusing content verbatim — don’t make this mistake.)Brogan advises writers to approach their old content with a new perspective. As an example, you may want to use content from a few years ago (if you’re so fortunate) as the foundation for a new write-up. It’s easy to find angles to your story this way, he explains.According to Brogan, the goal when reusing content is two-fold. First, you want to make sure that you maximize page views. If you didn’t get what you think you deserved the first time around, it may be a perfect opportunity do just that. The second goal is to reduce needless writing and brainstorming for story ideas. Again, would you throw away leftovers? (Warning II: Don’t fill your blog with rehashed content. Make sure that you’re rolling out original content regularly.)For more on the value of old content, read the full article by Brogan.AddThis Sharing ButtonsShare to FacebookFacebookShare to TwitterTwitterShare to PrintPrintShare to EmailEmailShare to MoreAddThislast_img

Leave a Reply

Your email address will not be published. Required fields are marked *